Is Self Tan Worth Trying? Absolutely!

Whether you're completely new to self tanning, a seasoned glow-getter, or someone who only tans for special occasions, there's never been a better time to discover the confidence-boosting power of a great tan.

If you're new to the world of self tan, welcome. You're about to discover one of the easiest ways to achieve a healthy-looking glow all year round.

A Confidence Boost in a Bottle

Self tan is for everyone, regardless of age, gender or tanning experience. Whether you're looking for a subtle sun-kissed glow or a deeper bronzed look, self tan is a simple way to enhance your natural skin tone and feel your best.

When applied correctly, a great self tan can help your skin look healthier, more radiant and beautifully even. It's the little confidence boost that can make all the difference, whether you're heading on holiday, attending a special event or simply wanting to feel good in your own skin.

How Does Self Tan Work?

If you're wondering how self tan actually works, don't worry, it's simpler than you might think.

Most self tanning products contain an ingredient called DHA (Dihydroxyacetone), which is responsible for creating your tan. DHA reacts with amino acids in the outermost layer of the skin, gradually developing a natural-looking bronzed colour over several hours.

The amount of DHA in a product influences the depth of colour achieved. Generally speaking, the higher the DHA level, the deeper and darker the resulting tan.

New to Tanning? Start Gradually

If you're applying self tan for the very first time, we recommend starting with a Gradual Tanning Moisturiser.

These formulas contain lower levels of DHA, allowing you to build your colour slowly and effortlessly over several days. Simply apply as part of your daily skincare routine and watch your glow develop gradually. They're ideal for beginners who want complete control over the depth of their tan.

Ready to Step Up Your Glow?

Once you've gained a little confidence, try a self tan with a guide colour.

Guide colour provides an instant tint that helps you see exactly where you've applied your product, making it easier to achieve an even, streak-free finish. After your development time is complete, the guide colour washes away to reveal your beautifully developed tan underneath.

Finding Your Perfect Formula

Not sure which self tan is right for you? Whether you prefer a mousse, mist or lotion, choosing the right formula can make all the difference to your tanning experience.

Take a look at our Guide to Mousse, Mist or Lotion to discover which option best suits your skin type, lifestyle and desired finish.

Welcome to the glow club. We can't wait for you to find your perfect tan.